Reader Tamar Yaron and a proposal for mobile Toas-Tite carts

One of our readers, Tamar Yaron, recently reached out to us with her plan to set up a fleet of mobile carts to sell sandwiches.  Tamar is looking for folks who might be interested in helping her business get off the ground.

I want to set up a cooperative of mobile carts or trailers or trucks, to sell toastites* and the toastite utensil but I can’t do it with the stove-top model – it must be electric.  An electric toastite maker will also be much more efficient, toasting the bread on both sides at once and being temperature-controlled and timed automatically.

I made a plan for an electric toastite maker and brought it to a machine developer company.  They could make a working prototype but it would cost about $14,500 U.S.  That’s very steep for me, living on a kibbutz (cooperative) most of my life, so I’m wondering if some of your readers would be interested in investing in such a project.  If we then get it manufactured for sale to sandwich shops, restaurants and private individuals, the toastite may become the popular item it was in the 1950’s.

* I did try selling toastites on my own for a while, but couldn’t get a license for the vehicle (an electric golf car), nor for the gas stove I was using.

Here are some photos of Tamar and her first mobile endeavor:

Tamar clubcar 2009 5
Tamar clubcar 2009 1
Tamar clubcar 2009 3
For more information, you can reach Tamar at

Categories: General Toas-Titeness


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